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Saddar in Peshawar remains one of the key commercial hubs for branded wrist-watches: from everyday fashion labels to the more premium imported Swiss names. For anyone seeking an original branded watch (not a replica) in Peshawar, knowing the right stores and what to check is essential.

Why Saddar is a go-to area

  • The Saddar / Peshawar Cantt area offers a concentration of retail outlets, making comparison easier.
  • Many shops in this area specialise in watches and other accessories, so the variety tends to be higher.
  • If a store is well-established in Saddar and has a good reputation, it’s more likely to carry genuine stock or authorised dealer channels.

Recommended Store: Iftikhar Optico

Iftikhar Optico

https://iftikharoptics.com/wp-content/uploads/2025/06/Untitled-1170-x-589-px-1-1024x516.jpg
https://iftikharoptics.com/wp-content/uploads/2025/06/Black-Minimal-Watch-Advertising-Promotion-Instagram-Post.jpg
  • Location: Sunehri Masjid Road, Peshawar Cantonment (which is in/very near Saddar) in Khyber Pakhtunkhwa, Pakistan. Cybo+2Business Online Pakistan+2
  • Phone Contact: +92-345-5009160. Business Online Pakistan+1
  • Business Offerings: While listed as an optician/optical store, Iftikhar Optico’s website highlights they also handle watches under their product categories—mentioning brands like Rolex, Casio, Hublot, etc. iftikharoptics.com
  • Why this matters: For buyers looking for a branded watch, choosing a store that already handles multiple accessory-categories (opticals, watches etc) may offer better infrastructure for after-sales service and warranty check.
  • Tip: Given that their website lists watch-brands, confirm at the store that the watch you buy comes with official packaging, warranty card, and is listed as authorized by the brand.

What to look for when buying an original branded watch

  • Check the warranty/guarantee card, serial number and hologram (if applicable) of the watch brand.
  • Examine the packaging and brand logo: genuine watches come with proper boxes, tags, booklets.
  • Inspect craftsmanship: weight, finishing, movement (if visible), glass clarity.
  • Compare prices: If the price is significantly lower than typical authorised dealer price, it might raise a red flag.
  • After-sales service: Ask whether the shop offers servicing, spare parts, battery replacement etc. Strange or vague replies may hint at a grey/imported line rather than fully authorised.
  • Also check the store reputation: how long they’ve been operating, whether they have other branded inventory, reviews.

Summary

If you’re in Peshawar and wanting a genuine branded watch, heading to Saddar is a sensible start. Iftikhar Optico is one of the stores worth considering. Pair your visit with thorough checks (as above) to ensure authenticity and long-term satisfaction.
With the right watch, you’re not only keeping time — you’re making a style statement.

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